Marketing Strategy: The Thinking Involved PDF

by Mark E. Hill : Marketing Strategy: The Thinking Involved
ISBN : # | Date : 2012-04-27
Description :
PDF-d7eb4 | Marketing Strategy: The Thinking Involved is an innovative text that holds that marketing thinking leads to effective marketing strategy. It goes beyond simply introducing students to concepts and theories in the field by providing them with tools and methods to develop marketing thinking and questioning skills that will help them apply the concepts to real-life marketing strategy issues. As the c… Marketing Strategy: The Thinking Involved
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Marketing Strategy: The Thinking Involved by by Mark E. Hill
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